Webinar: The Importance of Purpose as a Leader

One essential aspect of leadership is to help employees develop sustainable and flourishing roles. Put differently, a leader should be creating an environment where employees feel a sense of purpose at work. If employees occupy a purpose mindset in their roles they are more likely to be engaged at work which results in higher performance and job satisfaction.

Join Big Think Edge for a 30-minute webinar with Dan Pontefract as he explores the importance of purpose. Can leaders help employees reach the “sweet spot” of purpose?

Dan will speak for 20 minutes, followed by a brief Q&A. Registration is complimentary but space is limited- sign up now to reserve your place. 


October 26th, 2016 @ 2-2:30pm EST

This webinar has already occurred. You may request a recording of the webinar by completing the form on this page. 



Dan Pontefract is Chief Envisioner at TELUS, a Canadian telecommunications company, where he heads the Transformation Office, a future-of-work consulting group that helps organizations enhance their corporate cultures and collaboration practices. He is the author of THE PURPOSE EFFECT: Building Meaning in Yourself, Your Role and Your Organization.



Big Think Edge is a one-of-a-kind organizational development solution that brings world-class learning programs to entire organizations, at scale, in the form of short video lessons from the best global thinkers and do'ers.


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