sales – Big Think Edge

February 26, 2021

Anti-human business practices deteriorate their charges, and there’s perhaps no greater warning of this end result than the life of Swedish industrialist Alfred Nobel. Nobel invented dynamite in 1867 with the mission of expediting construction projects. Thanks to his invention, […]

Don’t let your business become anti-human: Watch for these 2 dangers.

February 25, 2021

What makes something a hit or a flop? Sit and ponder that one, and you’ll find it’s a stumper. At first, the answer seems obvious: popularity. That’s not quite right though. First, what qualifies as popular varies depending on what […]

Will your product be a hit or a flop? This simple rule can help you decide.

February 18, 2021

The business case for diversity and inclusion is overwhelming. We know that diverse teams benefit from increased productivity and a wider knowledge base. We know that varied perspectives help us source new ideas and generate creative solutions better than more […]

What would it take to create a great place to work for all?

February 8, 2021

Malignant discrimination remains a problem in society, but it’s one we’ve improved upon compared to its historic highs—or, rather, lows. Interracial marriage, to pick one example of progress, used to be considered taboo among Americans. Both Gallup and Pew Research […]

Want to be a better ally? Help your colleagues overcome subtle prejudice.

What’s the magic formula for a memorable consumer experience? These 3 simple things.

What do companies like Hilton, Salesforce, and Wegman’s Food Markets have in common? First, they all have some of the happiest employees in their industries. These three companies made the top three spots in Fortune magazine’s “100 best companies to

By Big Think Edge|2020-05-08T17:42:19-04:00October 24th, 2019|

How brand evangelists can provide the ultimate word-of-mouth advertising

Any business owner wants to make sure they’re giving their customers an ideal experience. Not only are happy customers more likely to be repeat customers, but they can serve as advocates for your brand. According to research in the Journal

By Big Think Edge|2020-05-08T17:44:11-04:00October 15th, 2019|

If you’re making decisions without data, you’re losing time and money. Here’s why.

Every day, humanity generates 2.5 quintillion bytes of data. Every minute, users are sharing nearly 500,000 tweets, watching more than 4 million YouTube videos, and conducting more than 3.6 million Google searches. The incredible amount of data that we generate

By Big Think Edge|2020-05-08T17:46:08-04:00October 3rd, 2019|